You are part right. Nobody cares if you were a Chief or an MM2. Did you finish NPS/NPTU? Do you have relevant experience (training, maintenance, operations)? Did you play a major role in any large projects (PSA, refuel)?
Do NOT!!!! try to get cute with Bullshit lines like, "in charge of maintenance of a propulsion plant for a 130 person mobile facility" If you were the M Div LPO on a nuclear sub, say that you were the M Div LPO on nuclear sub. Everybody out here in the nuclear world will know what that means, or they can ask someone who works literally feet away from them what it means. But if you try to use crap lines like the one above, your resume won't make it farther than the nearest recycle bin.
Tell the truth about what you did. Use plain, readable English and complete sentences. Don't try to put a satin dress on a sow and call it a prom queen. List the basic duties of your jobs and stress accomplishments above all else. KEEP IT SIMPLE!!
Don't use bullet lists except for a group of very similar items. Use sentences and paragraphs (short ones) instead. Example: State that you could operate various kinds of specialized equipment, then add a bullet list to provide the list of the relevant ones. But don't stick different things with different levels of significance inside a bullet list. This makes the special look like it was mundane. What I mean is - don't stick a NAM in the same bullet list with your gold star from your kindergarten teacher.
Nobody cares that you could run feed pumps, circ pumps, condensate pumps, RPFW pumps ... yadda, yadda, yadda. Big deal. You can turn a switch. Who cares? Instead, say that you operated, maintained and repaired pumps, compressors, oil purifiers, turbine-generator sets, hydraulic and pneumatic systems, air and motor operated valves, air-conditioning plants ... Get the picture? (this would be a good place to use bullets.)
Do not use throw-away phrases like "references available upon request" Anyone who wants to hire you knows damn well that you will make anything he freakin' wants available on request. There is no need to say this. Instead it sends the negative vibe that you are holding something back, and the hiring boss needs to jump through your hoops to get it. He isn't going to jump any farther than that recycle bin to slam dunk your wadded resume. So just leave this kind of crap out altogether.
Nobody really wants to know that your hobbies include line-dancing, macrame, and raising prize-winning earthworms. Leave that part out too.
Forget about any mention of Freemasonry, church, synagogue, or social organizations. Being a member of the Moose Lodge is not a job qualification and the hiring boss just might be an Elk. However, holding a position of trust or responsibility in one such organiztion, or having organized a successful charity fund-raiser could be evidence of leadership and/or organization skills. Being elected Grand Poohbah is not for the resume, but being chairman of the campaign that raised $20,000 to buy wheelchairs for kids is definitely a plus.
I threw out a resume that stated among the accomplishments of the current job that he had a budget of $400,000 and that he reported to the Site VP. Every person in the whole country who has the same job as his reports directly to the site VP. The fact that he thought that this made him special was the thing that told me he was clueless. The budget part was just to make himself look important. So what if you had a $400k budget? If your job was to procure fire engines, that much money would only pay for one. What did you do for the rest of the year? My point? --- Simple. A real big shot doesn't think of himself as a big shot, and doesn't expect anyone else to be impressed by things like that either. So, if you are putting these things in the resume, you are not going to be received well.
So, being a Navy Chief Petty Officer is not something to put into big bold letters. It needs to be listed, but all it really means is that you know how to take a test, how to kiss a little butt, that your uniforms passed inspection most of the time, and that you re-enlisted at least once when everyone else was smart enough to get out and make twice the money. It really carries about as much weight as being a captain in the local volunteer fire department. Both are worthy accomplishments that demonstrate leadership, but you have to bring a lot more than that.